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Andris Aire
Chairman Of The Board / CEO
Caunu street 17, Lapsas
Summary
Currently leading the strategic growth and development of one of the world’s most recognized retail brands in the Latvian market.
Expert in navigating complex, fast-paced environments and delivering sustainable business value. Successful track record of international assignments and multicultural team leadership. Passionate about growth, operational excellence, and creating long-term value for shareholders.
Executive with over 20 years of international experience in Procurement, Category Management, Sourcing, Private Label Management and Sales within the FMCG sector. Known for building high-performing teams and driving results through People Leadership, Organizational Transformation, and Change Management.
Overview
28
28
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Chairman of the Board / CEO
SPAR Latvia
06.2023 - Current
Responsibilities
- Shareholders, Board & Investors Relations
- Strategic Direction & Market Positioning
- Team Leadership & Culture
- P&L and Financial Leadership
- Business Development & Partnerships
- Risk Management & Governance
- Retail Operations Oversight
- Customer Experience & Brand Loyalty
Area Competence Lead Category & Buying Baltic
RIMI Baltic (ICA Gruppen)
05.2022 - 06.2023
Responsibilities
Triple-hatted role:
- Member of the RIMI Baltic Commercial Leadership team
- Strategic project Management
- Area Competence Lead Category & Buying Baltic
- Competence Lead Buying Private Label & Import; Product Development
- Competence development across all Category & Buying area for 15 teams and 100+ employees
<p>Private Label Director</p>
RIMI Baltic (ICA Gruppen)
01.2014 - 05.2022
Responsibilities
• Member of the RIMI Baltic Commercial Leadership team
• Private Label strategy and execution (Branding, sourcing, supplier management, pricing, merchandising, promotions)
• Private Label sales (400MEUR yearly) and profitability
• Synergies/Cooperations with ICA Group and AMS sourcing alliance
• Leading team of 25 people
Achievements
• Private Label sales share growth + 8pp over the period 2014-2022
• Private Label margin growth +6pp over the period 2014-2022
• Together with my Team we have built the best Private Label program within Baltic retailers
<p>Senior Business Manager</p>
Daymon Worldwide (Poland)
01.2012 - 12.2013
Responsibilities
• Customer: Eurocash Group
• To develop Private Label program for Eurocash
• Private Label strategy and execution (Sourcing, suppliers, pricing)
• Assist with account start up and daily operations
• Leading team of 5 people
Achievements
• Successful and profitable account operations
• 350+ new Private Label products launched
<p>Lead Business Manager</p>
Daymon Worldwide (Norway)
06.2010 - 12.2011
Responsibilities
• Customer: ICA Norway
• To develop Private Label program for ICA Norway
• New private label product development
• Sourcing and supplier strategies
Achievements
• 150+ new Private Label products launched
<p>Lead Business Manager</p>
Daymon Worldwide (Baltics)
07.2007 - 05.2010
Responsibilities
• Customer: RIMI Baltic
• To develop Private Label program for RIMI Baltic
• New private label product development
• Sourcing and supplier strategies
Achievements
• 400+ new Private Label products launched
<p>Private Label Manager</p>
RIMI Baltic
12.2006 - 06.2007
Responsibilities
• New private label product development
• Sourcing and supplier strategies
<p>Category Manager</p>
RIMI Latvia
10.2003 - 11.2006
<p>Category Manager</p>
Narvesen Baltija (Reitangruppen)
03.2002 - 10.2003
<p>Restaurant manager</p>
Narvesen Baltija (Reitangruppen)
06.1998 - 03.2002
Responsibilities
• Manage daily operations, assortment, pricing, HR
• Lead team of 14 people
Education
Vidzeme University of Applied Sciences. Bachelor of Social Sciences.
09.1997 - 06.2001
Software
Courses / Trainings
- 2019-09 University of Oxford / Said Business School / ICA Leadership and Business Development Programme
- 2017-08 RIMI Business School in collaboration with Stockholm School of Economics (SSE Riga, Latvia)
- 2014-09 Effective Communication by Mr. Richard Pooley (SSE Riga, Latvia)
- 2012-12 Strategic Selling by Mr. Vince Mcfarlane (Miller Heiman group) (Lisbon, Portugal)
- 2012-05 Large Account Management Process sales training by Mr. Vince Mcfarlane (Miller Heiman group) (Lisbon, Portugal)
- 2010-08 Directing a Successful Private Brand Business (Daymon University, Stamford, USA)
- 2009-01 Negotiation skills by Excelformacao (Lisbon, Portugal)
Timeline
Chairman of the Board / CEO
SPAR Latvia
06.2023 - Current
Area Competence Lead Category & Buying Baltic
RIMI Baltic (ICA Gruppen)
05.2022 - 06.2023
<p>Private Label Director</p>
RIMI Baltic (ICA Gruppen)
01.2014 - 05.2022
<p>Senior Business Manager</p>
Daymon Worldwide (Poland)
01.2012 - 12.2013
<p>Lead Business Manager</p>
Daymon Worldwide (Norway)
06.2010 - 12.2011
<p>Lead Business Manager</p>
Daymon Worldwide (Baltics)
07.2007 - 05.2010
<p>Private Label Manager</p>
RIMI Baltic
12.2006 - 06.2007
<p>Category Manager</p>
RIMI Latvia
10.2003 - 11.2006
<p>Category Manager</p>
Narvesen Baltija (Reitangruppen)
03.2002 - 10.2003
<p>Restaurant manager</p>
Narvesen Baltija (Reitangruppen)
06.1998 - 03.2002
Vidzeme University of Applied Sciences. Bachelor of Social Sciences.
09.1997 - 06.2001